October 28, 2019
Montréal, QC, Canada
A 2-day program combining panel presentations, interactive discussion and instructor-led exercises covering topics vital to maritime industry PR, advertising and carrier/cargo/passenger/real estate marketing professionals.
10/28/2019
Partnering for Awareness, Economic Development and Prosperity
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10/28/2019
Case Studies on Corporate Branding
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10/28/2019
Engaging Internal Staff to Become Brand Ambassadors
Moderator:
Daniel Pennington, Speaker Training Coach, Pensacola (FL)
Panelists:
10/28/2019
The Art of Storytelling
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10/28/2019
Using Research to Inform Communications & Marketing Strategies
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10/28/2019
Measuring Marketing Communications Effectiveness
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10/29/2019
Stakeholders, Shareholders and Partners: Communicating Differently With Different Audiences
Speaker/Facilitator:
Shareholder Team Leader: Aaron Ellis, Public Affairs Director, ºÃÉ«TV (VA)
Stakeholder Team Leader: Mélanie Nadeau, Communications Director, Port of Montréal (QC)
Partner Team Leader: Paul Matthews, Deputy Port Director, Plaquemines Port, Harbor and Terminal District (LA)
10/29/2019
Social Media Platforms, Strategies and Best Practices
Focus Group Leader/Speaker:
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10/29/2019
Social Media and Video: A Love Story
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10/28/2019
Pulling It All Together: A Practical Approach to Maximizing Social Media Engagement
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